JKR Global: Stella Artois

A Winning Serve of Packaging & Craftsmanship

For JKR Global, we created a premium packaging series worthy of Centre Court, designed to introduce Stella Artois’ limited-edition tennis can with a distinctive combination of craftsmanship, detail and style.

From influencer kits to premium promotional packs, every element was carefully considered to create a memorable presentation and bring the tennis-inspired campaign to life.

The bespoke tubes were crafted with silver-seamed bases and end caps, wrapped in GF Smith’s Twist White and finished with precision silver and clear foiling for a sophisticated, high-impact finish.

Complementing the tubes, the boxes were hand-wrapped using the same premium stock and featured a magnetic flap, custom foam fitment and astro-turf lining — adding an unexpected tactile detail that brought the Centre Court concept directly into the unboxing experience.

A carefully engineered packaging collection where premium materials, specialist finishing and creative details came together to deliver a truly match-winning brand experience.